Creative direction, branding & graphic design for brands looking for their magic sparkle.
I help brands and businesses turn their big ideas into thoughtful, personality-filled designs that sparkle, shine, and
Every project is a little different, and that’s exactly how I like it. Whether you need a fresh identity, an extra creative brain, or some design magic for a specific project, here’s how I can help.
A little magic, however you need it.
Branding & Art Direction
From fresh new identities to giving established brands a little extra sparkle, I bring creative vision, strategy, and personality together to make brands truly shine.
Digital & Web Design
From beautiful websites to eye-catching digital campaigns, I create thoughtful designs that connect with your audience and make your brand shine on every screen.
Print & Graphic Design
Because great design doesn't stop at the screen! From brochures and packaging to signage and large-format graphics, I bring your ideas to life with creativity, precision, and a little design magic.
Here’s some of my past (and cool) clients
Molly Blooms
Sustainable Irish Florist
Cali & Co
A fun online store for cat accessoires
Bosley’s Books & Gifts
An indy pop-up bookstore.
Mairie de Louveciennes – Centre Communal d’Action Sociale
Mairie de Louveciennes Affiches pour le Centre Communal d’Action Sociale…
SOL – Sunna Designs
SOL Solar Exterior Lighting About the project Sol by Sunna…
Speaking & Sports with Pascal
English learning made fun for kids.
FabLab
A digital fabrication lab for kids.
Marymount Paris
France's oldest international school.
GIN Paris Conference
A youth climate change conference.
How the Magic Happens
Great design doesn’t happen by waving a magic wand (unfortunately!). Here’s a little peek at how I like to approach projects.
Let’s Get Acquainted
We’ll have a chat about your brand, your goals, and what you’re hoping to achieve. Whether you’re starting fresh or building on something established, we’ll figure out where I can help.
Finding the Creative
Direction
We’ll explore your audience, your existing brand world, and the opportunities ahead. Through research, conversation, and creative exploration, we’ll find a direction that feels just right.
Bringing
Ideas
to Life
This is where the creative magic happens! I’ll develop the concepts and designs, share the thinking behind them, and refine everything with your feedback.
Ready to
Shine!
Once everything is approved, I’ll prepare the final deliverables so they’re ready to put to work. Depending on the project, that might mean a complete identity system, a campaign toolkit, or a set of beautifully polished assets.
Want to chat about your project?
Whether you’ve got a big idea brewing or an established brand ready for its next chapter, I’d love to hear about it.
Hi, I’m Barbara!
I’m a Paris-based, American-born designer with a knack for blending creativity, strategy, and a little sprinkle of magic into brands that feel alive.
I’m also a bookworm, a mom, and a novice gardener (former black thumb).
✨ My superpower? Turning your brand dreams into designs that don’t just look good but feel good—authentic, magnetic, and 100% you.
Say goodbye to dull stock photos and cookie-cutter templates. Let’s build something uniquely dazzling that speaks directly to your audience’s heart.